POC Media is transforming Sports, Sync, and Brand Support for Recording Artists in the New Economy through:
- Deep and powerful relationships with both national and regional sports broadcast producers as well as in-stadium game-entertainment directors,
- Technological breakthroughs that provide individual music supervisors for film, television, commercials and interactive games, with the incentive to prioritize our clients’ music for sync consideration, and
- Both the brand experience and the marketing infrastructure to support the inclusion of developing artists within marketing campaigns & experiential retail activations.
POC Media delivers what no other sports marketing, sync promotion, or brand alignment company can, by providing:
- Three decades of experience and relationships, connecting the dots between recording artists and sports teams as well as their sanctioning leagues,
- Access to the entertainment industry’s most innovative music supervision and licensing system, leveraging artificial intelligence (AI) and blockchain technology to access sync opportunities for commercials, film, television, video games, and trailers, as well as DSP playlisting, and
- Win-Win licensing deals, generating fair market value for both music supervisors and rightsholders. POC Media has generated more than $8MM in artist licenses and in-kind marketing value through music placements and artist-brand alignment.
Pat O’Connor : President/CEO